ATHENS – Greece is set to achieve a record high in tourism revenues this year, with expectations to reach €22 billion ($24.48 billion), according to Tourism Minister Olga Kefalogianni. This would surpass last year’s record of €20.6 billion.
Kefalogianni highlighted Greece’s position among the top 10 global tourist destinations and expressed optimism about the revenue target. “Greece’s popularity continues to grow, and we are hopeful that we will hit the €22 billion mark,” she said at a news conference.
Tourism plays a crucial role in the Greek economy. However, the sector’s success has also contributed to a housing shortage issue. To address this, Greece has recently announced plans to increase taxes on short-term rentals, impose a ban on new licenses for short-term rentals in central Athens for at least a year, and provide incentives for homeowners to convert short-term rentals into long-term ones.